GET TO KNOW YOUR CUSTOMERS DAY
Get to Know Your Customers Day reminds businesses to reach out to patrons and get to know them better. The day is observed annually on the third Thursday of each quarter (January, April, July, October).
When businesses get to know your customers, you also get to know more about what you need to grow. Remember when Main Street businesses were locally owned and operated? The owners knew you by name and knew your shopping habits. Additionally, they typically knew what you wanted to buy. Not surprisingly, if they didn’t have it, they were willing to get it in for you.
With the advent of the Internet and big-box stores, unfortunately, much of the personal attention has gone by the wayside. Get to Know Your Customers Day is a day to turn that around. Make it a point to get to know a little more about your customers. Most importantly, make each of them feel like they are your most important customer of the day.
Tips to Knowing Your Customer:
- Ask your customers questions. Find out what services and products they need.
- Use social media. Get the word out about your specials and new product. Social media is a great tool to find out what your customers like and don’t like about your store. It’s important to respond as quickly as possible. When you do, it will be noticed. remember, fixing a negative customer experience in a positive way can show you stand by your word. In turn, it could transfer into future multiple sales.
- Follow up on a purchase. Ask your customers how their purchase or service worked for them. Not only will you find out about your product, but you will learn more about your customer and the services they need.
- Network with other businesses. Learning and sharing best practices for getting to know customers from other successful businesses will also grow your business.
HOW TO OBSERVE #GetToKnowYourCustomersDay
Grow your business by taking the time to get to know your customers. In doing so, you’ll be planting a seed that will flourish! Use #GetToKnowYourCustomersDay to post on social media. Read about these 7 Ways to Know Your Customers to learn more.
GET TO KNOW YOUR CUSTOMERS DAY HISTORY
We have been unable to find the creator of National Get to Know Your Customers Day.
NATIONAL GIVE SOMETHING AWAY DAY
Most of us have the benefit of having more than we need to live. National Give Something Away Day on July 15th offers us an opportunity to share some of our bounties.
In the United States, giving is on the rise. According to Giving USA, giving rose in all nine major categories in 2016.
- Human services
- Giving to foundations
- Health, public-society benefit
- Culture and humanities
- International affairs
- Environment and animals.
Giving benefits us all, too. It improves our community and puts much-needed services and assistance within the reach of those who need it most. The giver also benefits. Giving not only makes us feel good but it teaches gratitude, too. Whether we give financially or by offering our skills and services, we lift others up. Our words can be a gift, too. Showing empathy, encouragement, and compassion to someone during a time of need may make us feel vulnerable, but it empowers those we offer it to as well. You can also share your time with others by volunteering.
While you may not think you have something to give away, you might be surprised. Tangible items like clothing, money, and food aren’t always what’s needed, though they may be the most common. On this day, broaden your goals and organize a give something away fundraiser. Also, look around your community, and identify the places that need you the most. Focus your energies there.
HOW TO OBSERVE #GiveSomethingAwayDay
In the spirit of the occasion, consider paying for the coffee of the person behind you in line. Many other ways benefit others, too.
- Clean out your closet or garage and make a donation.
- Donate to the local food pantry or little library.
- Volunteer your time or skills. Teaching someone gives them the opportunity to pay it forward.
- Create gift baskets for shelters.
- Start a fundraiser for your favorite charity.
- Help a neighbor in a time of need.
While you’re giving, be sure to post on social media using #GiveSomethingAwayDay.
NATIONAL GIVE SOMETHING AWAY DAY HISTORY
Linda Eaton Hall-Fulcher founded National Give Something Away Day in 2015 to encourage generosity in a variety of forms.
The Registrar at National Day Calendar declared the observance to be observed on July 15th, annually.
Linda Eaton Hall-Fulcher 562-429-9657
NATIONAL GUMMI WORM DAY
Each year, National Gummi Worm Day gets a day of recognition on July 15th. Gummi worms are a gelatin candy created by a German company called Trolli.
Gummy worms are green and red but come in a variety of flavors, such as sweet and sour! These creepy treats are one of the best-selling candies of all time. Gummi worms are inspired by the original gummi candy, gummy bears. Other sweet and sour gummy treats include snakes, peaches, and gumdrops, just to name a few.
While you can snack on gummi worms all on their own, they make great additions to desserts like dirt pudding and casket pie. You can also add them to your ice cream, parfaits, and beverages.
HOW TO OBSERVE #NationalGummiWormDay
Pick out your favorite gummi worm flavor and enjoy. Share with a friend or experiment with recipes using gummi worms. Surprise your favorite relative by encouraging them to eat worm – gummi worm, that is! Use #NationalGummiWormDay on social media.
NATIONAL GUMMI WORM DAY HISTORY
While National Day Calendar is researching the origins of this sweet holiday, check out these other candy-related holidays.
NATIONAL PET FIRE SAFETY DAY
National Pet Fire Safety Day on July 15th reminds us to consider our pets when planning fire routes and safety in our homes.
Our pets are as much a part of our family as any other member. This day stresses the importance of protecting them. Taking preventable measures now can both save your home and your pet. Many times our pets can cause a fire if we don’t take the proper precautions.
PET FIRE SAFETY TIPS
- Extinguish open flames. Pets are curious and certainly not cautious. Wagging tails haphazardly knock over candles. Curious kitties will paw at sizzling grease, quickly sending a kitchen up in flames.
- Remove knobs from the stove. When not in use, they will not accidentally get turned on.
- Consider flameless candles for ambiance and backup lighting in the event of a power outage.
- Replace glass water bowls with metal or plastic. Outside on wooden decks, they can heat up and actually start a fire.
- Store leashes and collars near the entrance of your home. When away, have your pets in the main living area for easy rescue.
- Secure young pets when away from home. This can help avoid fire hazards. Pet kennels or in a pet-proofed room are options.
- Fire alert window clings help firefighters identifying the room your pets are located and identify the number of pets in the home. Add one to the window of the room you keep your pets when you are away. Keep it updated with the number of pets residing with you and your current phone number.
- Have a plan when you are home. Know which family members will be responsible for each pet.
HOW TO OBSERVE #PetFireSafetyDay
Put the tips into practice and have a fire drill. Keep your pets and your humans safe! Use #PetFireSafetyDay to post on social media.
NATIONAL PET FIRE SAFETY DAY HISTORY
The American Kennel Club in association with ADT Security Services declared National Pet Fire Safety Day in 2009 to educate pet owners on how to take steps to prevent fires and to plan for unexpected emergencies effectively.
NATIONAL I LOVE HORSES DAY
On July 15th we recognize the love of one magnificent creature on National I Love Horses Day!
With over 200 breeds, these spirited animals give humans much to love. Their loyalty and devotion throughout history may only be a fraction of the reasons to love them. Not just a means of transportation, horses cleared fields, fought wars, and moved cattle. Beyond their utility, their companionship was indispensable on long lonely trails. Cattlemen, pioneers, and more recognize horses as cornerstones of survival in a burgeoning nation.
The tallest horse breed is the Shire. The stallions of this draft horse breed tower at 17 hands above the tiny Falabella, which grows to only eight hands and is the smallest breed of horse.
The phrase “Don’t look a gift horse in the mouth,” is a reminder to be grateful for the gifts, opportunities or kind gestures that come our way. The phrase comes from inspecting a horse’s teeth to determine its health and value. If the horse was a gift, such an inspection would be considered an insult.
The quarter horse, named for its speed on a short track, is one the of three fastest breeds of horses. Thoroughbreds follow quarter horses for longer distance, but Arabians outlast both breeds for endurance on the longest races.
A horse can see almost 360° at once. Because of this, it’s difficult to sneak up on a horse. Their only blind spots are directly behind them and in front. However, don’t approach a horse from behind; their powerful hind legs can do serious damage if they decide to defend themselves with a kick. Because horses have such an excellent range of vision, they can be easily distracted or startled. Trainers will place blinders or blinkers on their harness to block the horse’s view from the side. The small piece of leather helps the horse to focus their vision forward.
Just like human hair and fingernails, a horse’s hooves are made of the same protein – keratin. Farriers specialize in caring for horses’ hooves. They not only fit horses with shoes, but they trim their hooves and make recommendations for hoof care and foot health. Since horses spend an enormous amount of time on their feet, the care a farrier provides is instrumental to their overall health.
HOW TO OBSERVE #NationalILoveHorsesDay
Celebrate by visiting a local stable for a horseback ride. Seek a view of wild horses in a national park. Spend time riding your own horse if you have one. If you’re looking to spend more time with horses, consider these 14 Interesting Equine Careers.
Post on social media using #NationalILoveHorsesDay.
NATIONAL I LOVE HORSES DAY HISTORY
We were unable to find the creator of National I Love Horses Day.
NATIONAL TAPIOCA PUDDING DAY
National Tapioca Pudding Day on July 15th encourages us to dig into this pudding dish enjoyed around the world!
Tapioca is a starch derived from the cassava root. While the root looks similar in shape and color to a sweet potato, in its natural form, cassava contains cyanide. However, grinding down the root produces a flour or powder used as a thickening agent. It may also be produced tapioca into pearls. Also known as manioc or yucca, growers cultivate cassava around the world. A part of the Euphorbiaceae (spurge) family, this woody shrub is native to South America but is also grown in Asia and Africa.
Once a staple in early American households, tapioca was dehydrated to survive long sea voyages without spoilage. In a dehydrated form, tapioca earns an extended shelf life. Cooks wanting to make homemade tapioca should plan ahead. Tapioca pearls must soak overnight before using them.
For those sensitive to gluten, substitute tapioca in place of flour as a thickening agent in recipes. Try it in recipes for pancakes, cookies, and other baked goods. Tapioca also provides an excellent source of vitamin B, manganese, and iron. Turn to tapioca if you’re having trouble gaining weight or have a sensitive stomach. Tapioca is a gentle ingredient and helps to add healthy weight gradually.
For those who want to enjoy tapioca more quickly, minute and instant tapioca puddings make the process easier. Make a quick parfait with layers of fruit and whipped cream. It will definitely make a perfect celebration that way. However, we also enjoy tapioca in Boba tea, a Taiwanese tea-based drink.
HOW TO OBSERVE #TapiocaPuddingDay
As you explore tapioca, don’t forget it’s not just a pudding. Try it in soup, beverages, and baked goods, too. No matter how you celebrate, be sure to try a variety of tapioca recipes. Share your favorite way to cook with this versatile ingredient. We do recommend giving this recipe a try: Homemade tapioca pudding
Share how you’re celebrating by posting on social media using #TapiocaPuddingDay.
NATIONAL TAPIOCA PUDDING DAY HISTORY
While National Day Calendar continues researching the origins of this food holiday, explore these other dessert celebrations in July:
July 15th Celebrated (and Not So Celebrated) History
Horace Wyman and George Crompton received U.S. patent No. 217,589 for a loom used for weaving patterns for Turkish towels. This kind of loom became known as a dobby loom. Before the dobby loom, weavers hired young boys called draw boys or dobby’s for short to pull the draw threads creating the weft and pattern of the weave. Dobby the house-elf would be so proud.
Wiley Post departs from Floyd Bennett Field in New York in an attempt to fly around the world a second time – this time solo.
Members of the United Steelworkers of America labor union begin a 116-day strike that led the United States to import foreign steel for the first time.
Twitter is launched.
Recipe of the Day
Name: Dark Chocolate Banana Smoothie
Prep: 5 minutes
Total Prep: 5 minutes
1 cup of milk (may use dairy alternative)
1 small frozen banana
1/4 TBSP unsweetened dark cocoa powder
1 TBSP dark chocolate chips
1 TBSP chia seeds
1 TBSP peanut butter (or prepared powdered peanut butter)
Add milk, chocolate chips, cocoa powder, and peanut butter to a blender. Blend until combined. Add remaining ingredients and blend for 30 seconds or until smooth.
July 15th Celebrated (and Not So Celebrated) Birthdays
Clement Clarke Moore – 1779
Often given credit for the poem “A Visit from St. Nicolas,” Clement Clarke Moore was a poet, author, and professor at General Theological Seminary of the Protestant Episcopal Church. Generations of families know the Christmastime poem “A Visit from St. Nicolas” by heart.
Maggie L. Walker – 1867
As a business and community leader, Maggie L. Walker became the first African American woman to found a bank in the United States.
Jocelyn Bell Burnell – 1943
As a student at Cambridge, the British astronomer discovered the first of four pulsars. The signals, or pulses, had never been identified before.
Adam Savage – 1967
The American television host is known for his role in the popular scientific series Mythbusters and Unchained Reaction.
National Day Calendar® is the authoritative source for fun, unusual and unique National Days! Since our humble beginnings on National Popcorn Day in 2013, we now track nearly 1,500 National Days, National Weeks and National Months. In addition, our research team continues to uncover the origins of existing National Days as well as discover new, exciting days for everyone to celebrate.
There’s a celebration for everyone. While National Road Trip Day satisfies the itch to wander, many pet days let us share our love of animals. National 3-D Day and National Astronaut Day honor the advancement of technology, too. Every food day you can imagine (National Avocado Day, for example), will keep you celebrating, also!
Our Ambassador Program is another way #CelebrateEveryDay®! Whether you become an ambassador or follow one of the savvy ambassadors, their fun videos and posts will keep you prepared for every holiday.