Category: March 19

  • INTERNATIONAL CLIENT’S DAY – March 19

    INTERNATIONAL CLIENT’S DAY – March 19

    Every year on March 19th, International Client’s Day provides an opportunity for company owners and managers to celebrate their clients. It’s also a day to recognize the importance of retaining loyal clients.

    #InternationalClientsDay

    Did you know that there are over 213 million companies in the world? While the types of companies are quite diverse, they have one thing in common. Most of these companies depend upon clients and customers in order to succeed. The best-run companies treat their clients well. They do this by:

    • Listening to their clients.
    • Apologizing when something goes wrong.
    • Staying calm during difficult situations.
    • Identifying and anticipating their client’s needs.
    • Suggesting solutions and providing remedies to problems.
    • Being available and providing excellent customer service.

    Companies that do all of these things well are treating their clients with the dignity and respect they deserve. These companies are also retaining customers, which is very important in such a competitive market.

    Customer loyalty is also important because it helps create new customers. In fact, 68 percent of new customers come from current customers. It’s also much easier to sell services to an existing customer. The probability of selling to an existing customer is up to 70 percent, compared to only 5 to 20 percent for new customers. One more reason it’s important to retain clients is they are 50 percent more likely to buy new products.

    For all of these reasons, it’s of utmost importance for company owners and managers to recognize and celebrate their clients.

    HOW TO OBSERVE INTERNATIONAL CLIENT’S DAY

    • Send thank you cards to clients and customers.
    • Donate money to a charity in each client’s honor.
    • Offer a discounted or free service.
    • Give a client or customer an unexpected upgrade.
    • Don’t forget online visitors and shoppers.
    • Post a shout-out to clients on social media.
    • You can also spread awareness for this day on social media with #InternationalClientsDay.

    INTERNATIONAL CLIENT’S DAY HISTORY

    In 2010, a company in Klaipėda, Lithuania wanted to come up with a way to celebrate its foundation. They came up with the idea of acknowledging their clients, who are the foundation of every business. The first event was held on March 19, 2010. In the following years, several international companies began celebrating their clients on this day as well.

  • INTERNATIONAL READ TO ME DAY – March 19

    INTERNATIONAL READ TO ME DAY

    Every year on March 19th, children are encouraged to remind the adults in their life to read to them. The day also empowers children to participate in the conversation about their own literacy.

    #InternationalReadToMeDay

    You have probably heard that it takes a village to raise a child. On International Read to Me Day, anyone in a child’s village are encouraged to read to them. This could be a parent, grandparent, teacher, librarian, mentor, older sibling, or a friend of the family. It doesn’t matter who does the reading. All that matters is that anyone in the child’s village reads to them on a regular basis.

    Children who are read to 3 to 4 times a week have reading ages that are six months ahead of those who only get read to once or twice a week. Reading to children every day nearly doubles their progress. This means these children are one year ahead of other children. When children are read to, or they read themselves, it can help them perform well on reading tests.

    Other benefits of reading to children include:

    • teaching children about the world around them
    • helping improve their vocabulary and language skills
    • developing their imagination
    • helping them develop empathy
    • quality time for adults and children to spend together

    Children love being read to, so why not enjoy this activity with them as often as possible? They will greatly benefit from it if you do.

    HOW TO OBSERVE INTERNATIONAL READ TO ME DAY

    Schools, libraries, and communities all around the world take part in this day. The best way to take part is to read a book to a child. If you don’t have children of your own, find a child in your life and spend time reading to them. You could even read to a group of children.

    If you’re looking for book ideas, here are some classics for children of all ages:

    • Charlotte’s Web by E.B White
    • Goodnight Moon by Margaret Wise Brown
    • Charlie and the Chocolate Factory by Roald Dahl
    • The Complete Tales of Winnie the Pooh by A.A. Milne
    • The Velveteen Rabbit by Margery Williams
    • Oh, the Places You’ll Go! By Dr. Seuss
    • The Very Hungry Caterpillar by Eric Carle
    • The Giving Tree by Shel Silverstein

    Other ways to participate including going to your local library or bookstore for story hour. You could also organize a book drive in your community. This is one day that you can #CelebrateEveryDay. Don’t forget to share this day on social media with #InternationalReadToMeDay.

    INTERNATIONAL READ TO ME DAY HISTORY

    Emma Mactaggart, the founder of a literacy advocacy organization called Child Writes, founded International Read to Me Day in 2018. Child Writes is based in Australia but International Read to Me Day has spread to other countries including the UK, Canada, Iran, and Panama. One of Mactaggart’s famous quotes is, “It takes a village to raise a child and it takes a child to inspire a village.”